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Yes, social media, paid search and web design are all incredibly important, especially for big brands that rely on large-scale campaigns and a global reputation. But for small- and medium-sized businesses who can’t and shouldn’t spend money on holiday commercials, SEO is one of the most important and affordable steps to increasing traffic and generating leads.

Google is smart enough now that it looks at text like that and flags it as unhelpful and pushes it down in the rankings. So “keyword stuffing” won’t help you.